Aura Group Sponsors Neon Playground in Sydney’s Chinatown

Aura Group is a proud sponsor of Neon Playground, a six-week-long event aimed at reinvigorating Sydney’s Chinatown.



Aura Group is a proud sponsor of Neon Playground, a six-week long event aimed at reinvigorating Sydney’s Chinatown. 

As a business, Aura Group has seen the Australian startup industry go from zero to 100 in the past decade. A big part of that growth has been driven by the development and maturing of the startup community. 

Neon playground chinatown

So, we understand the importance of communities and believe it underpins the flywheel of many developing ecosystems. For this reason, we were excited to be offered the opportunity to support the Neon Playground festival, where arts and businesses have come together to provide a unique nightlife experience. 

“My family migrated from Hong Kong to Australia in the 80s,” Aura Group Managing Director Eric Chan said in his opening remarks at the festival. “Growing up, I spent a lot of time in Chinatown as it was the closest thing that resembled home for my mother. In the past 30 years alone, I have seen Chinatown develop as an ecosystem of Asian culture and a thriving commerce environment for new businesses to incubate and existing businesses to scale. More importantly, I have seen the community expand from a predominantly Asian network to a multiracial community that allows Asian culture to thrive in Sydney.” 

Along with Haymarket HQ, Aura Group wants to help re-ignite the flames of Chinatown and thought there was no better way to do it than with great art and music that can light up these streets. 

Keep an eye on Aura Group’s social media for an upcoming event we will be hosting as part of the festival! Follow us on LinkedIn here


Aura Group at the Neon Playground Launch


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Aura Group subsidiaries issuing this information include Aura Group (Singapore) Pte Ltd (Registration No. 201537140R) which is regulated by the Monetary Authority of Singapore as a holder of a Capital Markets Services Licence, and Aura Capital Pty Ltd (ACN 143 700 887) Australian Financial Services Licence 366230 holder in Australia.

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